[title size=”2″]Pre-Press from a Technician’s Perspective[/title]

We’ve spoken a lot about Pre-Press in the last couple posts, but still haven’t really defined the term. If you work in the fine book printing industry, you may understand it, but many people–in and out of the industry–draw a blank when they hear “Pre-Press.”¬†We thought, perhaps, it would be helpful to hear about Pre-Press from the perspective of someone who does it for a living. So, we’ve asked Pre-Press technician John Bailey to take a stab at explaining what it’s all about. Here’s what he had to say:

Pre-Press is a simple craft with many intricacies that can create complications. This can make it difficult to explain–and I’ve tried. In its purest form, the goal of a Pre-Press technician is to provide a seamless transition between the creator’s vision and the final printed product. It involves both technical skills, and an artistic eye. Think of special effects in movies. The best special effects look so real that you don’t realize they are there. The best Pre-Press should be invisible too, allowing the creator’s vision to come through perfectly in print.

[title size=”2″]Behind the Scenes of Book Production[/title]

There are many concrete skills involved in Pre-Press that are implemented to drastically improve the quality of the book. We mentioned some of these in our previous posts. We talked about implementing color correction to restore the details of Ellsworth Kelly’s original artwork. We also explained how we simulated paper color when the book paper itself caused problems in Ellsworth Kelly’s Drawn from Nature. Other Pre-Press skills include image retouching and restoration, color management for all parts of the book, and correcting the book’s layout for the press.

Did John’s explanation shed some light on the Pre-Press process? Leave us a comment. If you’re interested in seeing how our Pre-Press technicians can help your book look its best, contact us directly. Thanks for visiting the ioBlog!

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